What do you do with a bye week?
Karen Freberg defines Virality as the "rapid dissemination of information from person to person," noting that it "is one way in which news, stories, and updates reach across various networks in a short amount of time" ( Social Media for Strategic Communication: Creative Strategies and Research-Based Applications , 2019, Sage, p. 9). The funny thing about viral posts, is that one can rarely intentionally create a post designed to spread through social media in this manner. The worst thing is someone posting something and putting on the post "let's make this go viral!" Is it just me, or is that a sure way for others to decide never to share an item from someone else? A great friend of mine created a video this weekend. It is hilarious and fun. I will note upfront that my husband, my daughter, and my son-in-law, and I all make appearances in it. I am excited to see how viral it becomes. Many elements are there for it go succeed. It has humor. It relate
